I just spent the first 20 minutes of my lunchtime taking this VERY INTERESTING survey about women’s non-fiction reading habits and also interest in writing and reviewing books.
GO TAKE IT: http://www.womenandbooks2007.com
Plus you might win a $100 gift card. But you should take it because the survey is so interesting to think about, not just because you might get a gift card.

Maybe my perspective is different, but it seemed to be a lot more about how to market non-fiction to women than women’s reading habits. There wasn’t a single mention of a library or informal book borrowing, only book purchases.
Good point. It was focused on book publishing, and I suppose they are primarily interested in selling books to women, not in encouraging women to use libraries.
If I win the gift card I am willing to forgive them though!